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Biography

Peter A. Bruck, born 1950 in Vienna, is a lawyer, communication- & social scientist and economist. He has taught as a professor at American, Canadian and European universities. He has also worked as a Manager at Telekom Austria AG and in the extended management of several research firms. In addition, he has initiated research institutes in Canada and Austria and founded four companies.

As General Manager and Chief Scientist of Research Studios Austria Forschungsgesellschaft (RSA FG), Peter A. Bruck heads seven research studios in Austria, which cooperate closely with the universities of Vienna, Linz, Salzburg and Innsbruck.

As Chief Scientist at RSA FG, Bruck is the driving force behind creative applications based on a modular, iterative prototyping research process. His area of responsibility spans the entire innovation process: from the development of new communication technologies and IT applications to the implementation of market-ready products and solutions. Over the course of his research activities, he has authored nearly 20 books and published papers in international scientific journals.

His personal research interest focuses on interactive media, its design, its content and its use. New information and communication technologies – and the changes brought about by them in social relations, business, mass media, culture and society – continue to captivate Bruck time and again.

Peter A. Bruck is co-founder and President of Science Conference Austria, the platform for independent, non-university research institutions in Austria. Furthermore, he is Honorary President of the Board of the International Center for New Media (ICNM), Chairman of the European Academy for Digital Media and Chairman of the Board of Directors of the UN World Summit Award.

He is the initiator of the Austrian State Prize for Multimedia and e-Business, as well as the European competition for excellent multimedia content (EURO PRIX). Bruck is also Chairman of the Council of Europe’s committee on media pluralism in Europe. For his outstanding contribution to Austrian science and international research, Bruck received the Honorary Cross for Science and Art of the Republic of Austria in 2005 and the honorary doctorate of the University of SS. Cyril and Methodius in Trnava, Slovakia, in 2012, in addition to other honors.

Peter A. Bruck is married, with five children and three grandchildren.

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Born 1950 in Vienna | Studied legal, social and economic sciences at the University of Vienna, obtaining a degree as Dr. iur. | Fulbright Scholar in sociology at the University of Iowa, United States; graduated as master of arts | Graduate Studies and Humanities Fellow in communication at McGill University, Montreal; graduated with a Ph.D. in communication | Professor of Journalism and Communication at Carleton University, Ottawa; 1982-1992 | Founding Director of the Center for Communication, Culture and Society, Faculties of Arts and Social Sciences, Carleton University; 1985-1990 | Temporary professor in journalism and communication science at the University of Salzburg; 1990-1995 | Director of the international research program “Economics and the future of the print media”; 1990-1994 | Director, IENM - Institute for Information Economics and New Media; 1994-1998 | Founding Academic Director of the Salzburg University of Applied Sciences (formerly Techno-Z University of Applied Sciences); 1995-1997 | Founder and Managing Director of Techno-Z FH Forschung- & Entwicklungsgesellschaft, renamed Salzburg Research Forschungsgesellschaft (Scientific Director) in 2000; 1996-2001 | Head of the interactive media business unit at Jet2Web Internet Services GmbH, part of the corporate group of Telekom Austria AG | Chief Content Officer at Telekom Austria; 2001-2002 | Founder and CEO of Research Studios Austria GmbH as well as Area Manager in the corporate group of Austrian Research Centers GmbH – ARC; 2002-2008.

Telefon: +43(0) 662 834 602 - 0